no matter what kind of industry shops, if you want to get development, a clear positioning is naturally necessary. Therefore, if you want to let the shop business is booming, first of all should know how to do the positioning of the shop. Positioning, popular is to find a suitable location. If a person does not live muddleheaded, we must learn to muddle along without any aim, give yourself a good place, what to do, what to do and how to do it and become a what kind of person. People can not always go where to count, know how to position, you can learn to pursue a better state of life with a rational attitude, so that the fate of the initiative in their own hands, will live more exciting.
car beauty shop is the case, then the car beauty shop how to give yourself positioning?
first, it is necessary to analyze their own resources and their own advantages, in the automotive beauty shop project operations in their own what to do, what kind of advantages.
second, to understand the current situation of market of the industry, there are pain points will have the demand, the demand will have changed, you open the car beauty shop can solve this pain point, the status of the industry determines whether stores breakthrough, whether prospective.
third, car beauty shop on what kind of customer groups, to provide what kind of price, what kind of standard, what kind of what kind of service quality, customer groups, customer groups positioning determines the store location.
fourth, the area of car beauty shop store to do more suitable for large, too large, too much for the need to increase the cost of limited turnover is an average of the infinite, weakening the profitability of the beauty shop. Small size, 2-3 years will encounter the bottleneck of development, so at the beginning of planning to a plan and objectives.
fifth, car beauty shop to do what services, car wash shop? Beauty shop? Or small and fine comprehensive type of service shop, car owners can meet the general needs of the car wash, but also to solve the problems encountered in the process of customer support car.
sixth, stores the pattern and style, car beauty shop store image of what, what kind of store color collocation, what kind of facilities, although it like food and clothing, Tastes differ all tastes. But it is the first step to success as long as it meets the needs of most customers.
is not only the points above, on how to do the positioning of automotive beauty shop there are many factors, accurate positioning, the survival of much less zhiai. Positioning is just the starting point for the success of a car beauty shop, after the correct positioning, but also in accordance with the established path to go down. For only the plan is not implemented in the store on the action, the correct positioning of the