Lowering your price to compete with your competitor’s pricing sends a strong signal to your prospective clients. Unfortunately, that signal isn’t what you might believe it to be.A Question of ValueYou believe lowering your price will signal that you are a greater value, and that your dream client will believe they can have what they really want while paying less. You believe that a lower price will position you as an alternative to your competitor’s price, which some people will surely feel is too high. You know that some people will in fact buy based on your lower price.But the lower price is a different signal to other people. Even though you may not like this, your lower price may be perceived as an admission that your offering isn’t as good or complete as your competitor’s offering. Some of your dream clients will see this as your capitulation, your surrendering the higher value play to your competitor. Those prospects who want the very best will often believe that something with a lower price is inferior.Price is a ShortcutPricing is a heuristic; it’s something that lets us learn something for ourselves. When you buy something that you believe is a bargain and it fails to deliver value, you have learned that lower price often means you are making concessions when it comes to value. When you pay more, you learn that things of higher quality tend to cost more, and they also tend to outperform similar items that cost less.Like much else we do in sales, we project our beliefs about what we sell, sometimes unknowingly. A lower price can make it easier for you to acquire clients who care deeply about price. Many of these same clients believe price and cost are the same thing. A higher price can make it easier for you to acquire clients who care deeply about value, and who recognize that paying more delivers that greater value.Pricing isn’t easy. But moving prices down may not accomplish what you hope it does, and it may cause longer term damage to your overall strategy. Moving prices up is a show of confidence, that you are flexing your value creation muscles, proving that you are in the same category as what might have been a higher priced competitor.Make sure you move pricing in the direction that helps you accomplish your strategic goals.
Published on April 10, 2018 at 10:59 pm Contact David: [email protected] To the citizens of Jacksonville, Florida, Duval means more than just the name of their county. Starting in the late-1990s, members of the town started chanting “Duuuval!,” as a symbol of pride for where they live. Through the popularization of social media, county natives preached their regional pride on Twitter with ‘#DTWD’, short for ‘Duval ‘Til We Die.’The pride that cycles through the county hasn’t always been apparent within the Jacksonville University men’s lacrosse program. But starting this year, the Dolphins have begun to embrace representing Duval through “Duval Hour.” The daily practice sessions are optional workouts on weekdays from noon to 1 p.m. — Jacksonville’s designated lunch period — where players come to D.B. Milne Field and play, whether it be for a casual toss-around or a legitimate workout. Typically, the team pulls 20 to 35 players to the sessions, separate from their practices later in the day.“When I got here, doing extra work was considered uncool,” JU head coach John Galloway said. “Duval County has a reputation of toughness and grit, and we want our team to embody that same identity.”The extra hour of daily practice has helped the players and coaches inspire themselves to create a legacy for Jacksonville (5-5, 3-1 Southern), which achieved its only winning season in its first eight years in 2013. Led by Galloway, a two-time All-American at Syracuse and current Dallas Rattlers goalkeeper, the Dolphins expect a bright future and aim to become “the lacrosse capital of the South.”“It starts with little things like Duval Hour,” Hunter Sells, a junior goalkeeper, said. “These things help you buy in. There’s constant talk about how we want to build up our program and build an identity, something it hasn’t had in the past.”AdvertisementThis is placeholder textGoalkeeper Hunter Sells readies near the net. Courtesy of Jacksonville AthleticsBesides the 2013 season, the Dolphins had little to celebrate. Over the next three years, JU won just 11 games, causing the university to part ways with then-head coach Guy Van Arsdale, who led the program to its most successful season.But when Galloway was hired in June 2016, a fire was lit under the program. Due to JU being the only Division-I lacrosse program in Florida, Galloway said Jacksonville is “stealing the blueprint from Denver,” a program that thrives on finding players who want to represent the western United States. Similarly, the Dolphins search for players who want to represent lacrosse in Florida on its quest to be “the lacrosse capital of the south.”Galloway’s profile as an all-time great in college lacrosse and a professional goalkeeper with the Rattlers of Major League Lacrosse drew recruits to Duval County. Sells, a transfer from Johns Hopkins, admitted he wouldn’t have considered Jacksonville as a landing spot if not for Galloway.“I watched Syracuse play all the time when I was younger, and being a goalie, I watched Galloway,” Sells said. “He was someone I looked up to a lot. I probably wouldn’t have looked at Jacksonville if he wasn’t the coach, honestly.”Galloway and his coaching staff recruit a specific kind of player, he said. To play at Jacksonville, a player has to want to make a mark on the program, and be the first to help the team reach its goals. During Galloway’s career at Syracuse from 2007-11, the Orange “didn’t need him,” he said, because of SU’s perennial dominance. The situation at Jacksonville is the opposite, as the program is looking for recruits willing to accept the challenge of making lacrosse in Duval County relevant.Hunter Forbes, a senior face-off specialist, has been one of those players. Forbes ranks fifth in the NCAA in faceoff percentage (.690) and is one of six rostered players who was at Jacksonville prior to Galloway’s hiring. Forbes said Galloway has implemented a winning culture that the Dolphins hadn’t seen before.“He brought that attitude in that it isn’t ok to be mediocre,” Forbes said. “Playing for him is exciting, he makes practices fun, and he’s changed the culture to where we’re trash-talking each other in practice, competing every drill, scrapping. We want to win.”Jacksonville’s five wins this season are the most it has had since its eight-win season in 2013, and it still has three regular season games to go. While the Dolphins may be years away from its goal of regional dominance, Galloway has set the groundwork for a bright future for lacrosse in Duval County.“During the week when we’re grinding out there and our legs are tired, and we don’t want to do it,” Forbes said. “We think, ‘let’s be the first ones to do something with this program’.” Comments Facebook Twitter Google+
put the stall has become a lot of people sideline, stream of people in the local natural business good old, people will invariably think of the railway station! Railway station is a good place to put a stall, a huge flow of people, but a rare opportunity oh. Do not know if you have not put a stall in the railway station, even if there should be no other people have seen in the railway station over the stall it, here are some of the people in the railway station stall to survive a good way.
1 vehicles: if you can go by plane, it is best not to take the train. The airport is 10 times better than the railway station.
2 risk gradient: exit is the most dangerous place, out of the station, pay attention to the luggage, a satchel inclined back in front of the chest. Note that when the station and not anyone to talk, do not use the mobile phone, quickly leave the crowded area, best to leave the square directly; more from the exit of the security
3 in the square, and not any stranger, including bus, hotel soliciting, selling maps, selling phone cards, borrow the phone to your own to find a hotel; don’t believe lakezai from the square.
4 Beizu change money, how much to pay for how much, this can avoid not change or find counterfeit money.
5 do not use the public telephone near the square, be careful to use mobile phone (robbery); see Lanzi look around, in the past, the radius of not less than 10 meters (to prevent the fall; if a blackmail sunglasses) will point the vernacular, try to use * language, said I was "old Guangdong".
6 as far as possible together; do not wear too conspicuous jewelry (such as fake diamond ring, either), do not reveal the rich.
7 money, large amounts of cash to personal storage, can wear two pairs of socks, put the money in the middle sole two layers of socks, if possible, can also sew underwear underwear pocket. Petty cash to be separated to prevent all pickpockets, in public, petty cash should be enough, otherwise it is not safe to take money very embarrassed.
8 to sit outside the bus seat, Pakistan, not the door. More than two pocket money, preferably not less than 200 yuan. The first car robbery, grab the door in front of the people * or, if can not find the money (even if you really have no money), will poke a knife, a warning to posterity, otherwise the robbery not to carry out the work, so avoid the door, ready to buy life money is very important.
9 most likely to be eyeing the people: small, foreign accent, bags, is a look at the new field employees or tucaizhu (broken suit + password box); the relative safety of the people: the company uniforms, inclusion of more than 1/3 * language, no luggage, and with robust and strong walker.
10 of course, although the police unreliable, but the police for help or in a foreign country the only choice in distress.
CATAPULT, DELTA PRINCE, OHIO & SHARP SAMURAI ALL PROMINENT IN WIDE OPEN GRADE I, $500,000 SHOEMAKER MILE (TURF) ON MONDAY
CATAPULT, DELTA PRINCE, OHIO & SHARP SAMURAI ALL PROMINENT IN WIDE OPEN GRADE I, $500,000 SHOEMAKER MILE (TURF) ON MONDAY SHOEMAKER MILE IS A BREEDERS’ CUP ‘WIN & YOU’RE IN’ CHALLENGE RACEARCADIA, Calif. (May 24, 2019)–Monday’s Grade I, $500,000 Shoemaker Mile has the look of a wide open affair as Catapult, Delta Prince, Ohio and Sharp Samurai all appear to have big chances in a field of nine 3-year-olds and up on the Santa Anita turf.Named for the legendary jockey, Bill Shoemaker, who was Santa Anita’s leading rider a record 17 consecutive years, from 1951 through 1967, the Shoe Mile is a Breeders’ Cup “Win and You’re In” Challenge Race, enabling the winner an automatic berth, with entry fees paid, into the Grade I, $2 million Breeders’ Cup Mile at Santa Anita on Saturday, Nov. 2.CATAPULTOwner: Woodford Racing, LLCTrainer: John SadlerBy any accounting, an unlucky nose loser of the Grade I Frank E. Kilroe Mile (turf) here on March 30, this 6-year-old horse by Kitten’s Joy will get a rematch with Ohio on Monday, but also appears to be facing tougher overall competition. “Catapult is doing great,” Sadler said this morning. “He’s ready to go and hopefully he can win the photo this time.” A winner of both the Grade II Eddie Read and Grade II Del Mar Mile Handicap this past summer, Catapult was then second, beaten a half length, in the Grade I Breeders’ Cup Mile at Churchill Downs three starts back on Nov. 3. With an overall mark of 18-6-5-1 and earnings of $1,528,359, he’ll be making his seventh start for Sadler on Monday and will be ridden back by Drayden Van Dyke.DELTA PRINCEOwner: Stronach StablesTrainer: James JerkensAlthough he’s successfully demonstrated he can lay close to the pace if need be, Delta Prince, at age six, seems better suited these days to the role of deep closer, a tactic he employed in winning the Grade I Makers Mark Mile over a “good” turf at Keeneland by 1 ½ lengths on April 12. A Stronach homebred son of Street Cry out of the Machiavellian mare Delta Princess, Delta Prince, who will be ridden by Joel Rosario, is 13-5-3-4 overall with earnings of $1,173,819.OHIOOwner: Eclipse Thoroughbred Partners & Bruce TreitmanTrainer: Michael McCarthyBetter than ever at age eight, this Brazilian-bred gelding pressed the pace and just lasted by a nose in a desperate finish over Catapult in the Grade I Kilroe Mile March 30, his first Grade I victory. Claimed for $50,000 seven starts back on June 10, 2018, Ohio has won two out of his last three starts and three out of six for McCarthy. A winner of five out of his 13 assignments at one mile on turf, Ohio will be ridden for the fourth time in a row by Ruben Fuentes and can be expected to ensure a legitimate early pace. With an overall mark of 26-9-4-2, Ohio has earnings of $488,065.SHARP SAMURAIOwner: Red Baron’s Barn, LLC, Rancho Temescal, LLC and Mark GlattTrainer: Mark GlattA fresh shooter, Sharp Samurai has been idle since a nose winner of the Grade II City of Hope Mile (turf) here on Oct. 6. A four-time graded stakes winner on grass, this 5-year-old First Samurai gelding boast the best Shoemaker last-out Beyer Speed figure, as he registered a 104 in winning the City of Hope. Ridden regularly by now-retired Gary Stevens, he’ll be handled for the first time on Monday by eastern-based Hall of Famer Johnny Velazquez. With a ton of class in his corner, look for Sharp Samurai to be attentive to pace as he tried to improve upon an overall mark of 14-8-2-0 and earnings of $735,270.THE GRADE I SHOEMAKER MILE WITH JOCKEYS & WEIGHTS IN POST POSITION ORDERRace 9 of 10 Approximate post time 5 p.m. PT Ohio–Ruben Fuentes–125Sharp Samurai–John Velazquez–123Le Ken–Tiago Pereira–121River Boyne–Flavien Prat–123Catapult–Drayden Van Dyke–121Bolo–Florent Geroux–121Desert Stone–Geovanni Franco–121Delta Prince–Joel Rosario–125Bowies Hero–Irad Ortiz, Jr.–121First post time for a 10-race card, that will also include the Grade I Gold Cup at Santa Anita and the Grade I Gamely Stakes, is at 1 p.m. For additional information, please visit santaanita.com or call (626) 574-RACE.