W2W 2

first_imgWorld 2 Wins user-friendly layout is a product ofWorld 2 Wins user-friendly layout is a product of consumer responses and sample studies with a target audience ranging from 10 to 50 years of age. The Indian gaming market did see a rise in reward-based online gaming models in the early 2000s, however the founders believe that the differentiation of the product compared to those earlier attempts is maintained through one key factor: simplicity. “Gamers like to preserve their efforts for the actual game, and not waste them on the process of manoeuvring through the app and reaching the final competition. Our app rides on this easy-to-operate model,” said Rishikesh Dixit, Director of World of Winning. Founders also stress on the importance of one game rather than a variety of others. “We want to focus on making our archery-based game the best in the business.Deviating from one and investing our resources on multiple games is not the need of the hour. We would rather have one premium competition than a hundred presentable ones,” Rishikesh added.The inspiration behind archery too was linked to the binding theme of simplicity. A sport that can be tracked to over 70,000 years before present, an activity that was practised across regions and a basic-rule framework that has been constant from the Palaeolithic era to now. Digitally restructuring a form with such rich history was a concept that fascinated Team W2W.(MORE) PRNewswire DLlast_img read more